To set things rolling, we set up a design workshop kickoff. Once we distilled all the data, we put together a creative brief. From here we created a set of UX output: site map, user flows, wireframes, and prototypes.
Based off of these UX assets and feedback from user interviews, I started work on visual comps. Once we observed and refined issues found in user. discovery, we started handoff process with dev team. Finally, once we had site built out, we created a design system to define how subsequent pages would work.
